Apple has enjoyed CPM Vietnam’s expertise for over 07 years to support the development of its business and the presence of its brands at points of sale. Its objective: to expand its appearance vertically & horizontally throughout Vietnam and enhance consumers experience in-store. Then Apple has invested in Vietnam in ASM & APP Program, focusing on:
Retail Sales & Service: to bring the best customers experience in store and drive sales.
Training and Coaching: to deliver all training metrics to partner’s staffs.
It is to success these challenges that CPM Vietnam mobilizes a disposition of 41 ASM to cover 771 shops in 63 provinces nationwide & 120 APP permanent stay in 100 key stores and implementation of a strategy in high potential period and seasonality of products. In addition, in order to optimize all costs and efficiency, we designed team KPIs are based on: Sales Support / Merchandising / Training / Business Management & develop strong “Cloud Reporting”.